What is Unlock the Kroc?

The Salvation Army of Western Michigan and Northern Indiana has received a $1 million challenge grant from the Kresge Foundation of Troy, Michigan. The challenge grant will support the campaign to build and fund The Salvation Army’s new Ray and Joan Kroc Corps Community Center, a 20-acre, multi-use, recreation and spiritual center located at 2500 South Division Avenue on Grand Rapids’ south side.

To meet the Kresge challenge, The Salvation Army of Grand Rapids has launched “Unlock the Kroc,” a community fundraising campaign with a goal of raising its final $2.5 million by March 31, 2010. The Kresge grant and the “Unlock the Kroc” campaign is the final step that will help The Salvation Army reach its $15 million campaign goal. The achievement of this goal is one of the leading criteria for securing the original grant from Joan Kroc, widow of McDonald’s co-founder Ray Kroc, which will go directly to construction and endowment.

Click here to support the Unlock the Kroc project!

About the Grand Rapids Kroc Center

The Ray and Joan Kroc Corps Community Center will be a 20-acre education, recreation and cultural arts and worship facility.  Made possible by a substantial gift from the late philanthropist Mrs. Joan Kroc, as well as the generous support of individuals, organizations and families throughout West Michigan, the Center will provide a variety of programs for individuals of all ages.  The community center will be open to all West Michigan families.

For more information on The Ray and Joan Kroc Corps Community Center contact:

Major Roger Ross, (616)241-3723, roger_ross@usc.salvationarmy.org