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Released 1 February 2013
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FOR IMMEDIATE RELEASE:
SALVATION ARMY SCORES WINNING
TOUCHDOWN AS RED KETTLE CAMPAIGN CONCLUDES
Wauwatosa, WI (February 1, 2013) The Salvation Army is celebrating a Super
Bowl-like victory of its own - the 2012 Red Kettle Campaign was a great
success. The Salvation Army of Milwaukee County surpassed its Annual Red
Kettle Campaign goal of $3 million dollars, receiving generous donations
totaling $3.7 million dollars.
"Thank you Milwaukee for your generous, generous support," said Major Roger
Ross, Salvation Army Milwaukee County Commander.
Along with expanding programs and services, contributions made during our
annual Red Kettle Campaign will ensure critical needs of the unemployed,
underemployed, homeless and others who are often over looked and under served,
are met," continued Ross.
"With eighty-four cents of every dollar donated used to sustain 85 distinct
year round programs and services including emergency shelter, food and
clothing, disaster relief, utility and rent assistance, employment services and
summer lunch programs for children, The Salvation Army maximizes the generous
contributions made by the wonderful people of Milwaukee County," said Major
Ross
Green Bay Packers Hall of Famer LeRoy Butler who served as the 2012
Red Kettle Campaign Honorary Chairman recalled his childhood relationship with
the Salvation Army saying,
"I remember being one of the kids in
a food line. Like so many of those kids, I received my first pair of new shoes
from The Salvation Army. The services they provide are essential to needy
people all across the country. It's an honor serving with this
organization."
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About The Salvation Army:
The Salvation Army,
an evangelical part of the universal Christian church, has been supporting
those in need in His name without discrimination since 1865. Nearly 33 million
Americans receive assistance from The Salvation Army each year through the
broadest array of social services that range from providing food for the
hungry, relief for disaster victims, assistance for the disabled, outreach to
the elderly and ill, clothing and shelter to the homeless and opportunities for
underprivileged children. Nationally, approximately 84 cents of every dollar
raised is used to support those services in nearly 9,000 communities
nationwide. For more information, go to www.SAmilwaukee.org.